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Translation Services Help You Deal With Hard-to-Translate Languages (Part 1)
In the world of translation and interpreting not all languages are treated equally. The ability to translate between any two languages takes a fair depth of knowledge and contextual understanding, meaning that languages that are difficult to learn are also more difficult to source translations for because it’s not easy for translators to add them…
Read MoreMICA: The Four Cornerstones Of Translation
If the simple translation of a group of words into another language was all that’s required, any bilingual person could do it. In fact, computers do it all the time, simply exchanging words or phrases in one language for similar words and phrases in another. Of course that’s not nearly enough. In any type of…
Read MoreWhy Simplicity Can Be Better Than Complexity in Translation
Languages are interesting things. They help us to convey what we want to tell the other person. This can be an instruction (do this, do that) or an opinion (I think this or that). We can use language to share things that meant something to us (I felt good or bad, I found this funny).…
Read MoreWorking with a Translation Company vs. an In-House Translator
Whether you’re taking your business abroad or you’re trying to serve a local population which speaks a different language, you can use the services of a translation company. There are many business documents which will require translation if you have business dealings abroad, such as letters, reports, memos, emails etc. And if you don’t have…
Read MoreIntuitive Native Translations for Your International Marketing Campaigns (Part 2)
Welcome back to the second half of our two-part article on successfully translating a marketing campaign for a new cultural market. Last time we talked about historic translation mistakes made by big brands in the past and the importance of translation by people who understand how your message will be received. Let’s pick up at…
Read MoreIntuitive Native Translators for Your International Marketing Campaigns (Part 1)
If you are a growing company successful enough to start reaching out to foreign markets, the very last thing you want is to introduce yourself with a mistake. One of the biggest challenges for a globalizing business is to face the challenges of new languages and cultures. You’ve inevitably spent a long time tailoring your…
Read MoreThe Pitfalls of Word-for-Word Translation (aka Literal Translation)
Often, you might come across something funny when you encounter word-for-word translation. For example, something as simple as the French phrase “Je m’appelle Jean” can become clunky if you translate word-by-word. The word “je” means “I.” The word “me” which is shortened into “m’” here means me. The word “appelle” means “call.” And “Jean,” being…
Read MoreHow to Translate Your Product’s Owners Manual for Foreign Customers (Part 2)
Welcome back to the second half of our two-part article on getting a technical translation of product manuals. Last time we defined technical translation as a very precise and industry-specific translation style and why you want to stay away from auto-translation. Today, we’ll be covering how to get the best possible translated technical manual. Working…
Read MoreHow to Translate Your Product’s Owners Manual for Foreign Customers (Part 1)
You are a local business on the rise and just starting to look into globalization. You sell your products online through one or more popular e-commerce portals and you’re finally starting to think about expanding your shipping options to other countries outside the US. This is wonderful news and an important part of your business…
Read MoreTranslation is Key, Locally and Online.
Never before has the world seen a more powerful, more open platform of communication than the internet. The pinnacle of man’s achievement, the internet has been a story of constant evolution, a story of triumph from humble beginnings in 1983, to the dawn of the World Wide Web in 1990, to today’s all-encompassing behemoth cloud…
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