Skip to content
Words
May 8, 2019

3 Different Modes of Translation: Conversational, Literary and Slang

by Chad Richardson

April 30, 2019

 

What happens when you try to translate a document but you come up with several different options? There is more than one right way of translating something. Language is not like math where there is only one right answer. Many answers could be right, depending on the context in which the translation is being used. And different answers could be right in different contexts.

For example, if you’re translating for marketing purposes, you might use a more conversational translation whereas if you’re translating a business document, you might use more formal sentence constructions. Here are some of the different ways of translating a document:

  1. Conversational Translation: What does it mean to translate something in a conversational way? Well, when people talk, they generally don’t use very big words or complex sentence constructions. A conversational translation would be loose and easy to understand. This type of translation is generally fine for many purposes because it conveys the meaning in language which is easily understood.
  2. Literary Translation: If you’re translating a book, a poem, letters by well-known personalities or something similar, you might have to use a more literary form. In general, if the original is written in a literary way, then the translation will also be more literary. You might have to use a wider vocabulary and more complex sentence structures, provided the original is also written in this way and the language you’re translating into has similar sentence structures.
  3. Translating Slang: Sometimes, when you’re translating a business slogan, you might have to use slang. If the original slogan is written in slang, then you might need to find a piece of slang in the destination language that corresponds to the original. This is actually pretty hard to do because slang words have very specific meanings and subtexts. The subculture from which they arise may not exist in the country where the destination language is spoken. So if you can’t find a piece of slang that corresponds exactly or even roughly to the original, it’s best to go with a conversational translation.

Contact us to learn more about different modes of translation.

Related Articles

Avoid the Productivity Trap

Betty Friedan knew what she was talking about when she said, “You can have it all, just not all at the same time.” The idea that productivity equals value is an outdated and incorrect business model. It leads to exhaustion, frustration, and burnout. Mind Café defined the productivity trap as “a compulsive need to always…

Is your company providing the best Customer Experience possible?

Customer experience is crucial to every business’s success. It determines the business’s ability to foster customer loyalty, generate revenue, and differentiate its brand. Benefits of delivering an excellent customer experience: More customer satisfaction More customer loyalty More recommendations More positive reviews What is the customer experience?    The term, also known as CX, refers to…

Agile Project Management vs. Waterfall Project Management

What was once a means to keep software developers on task, and within the scope of their projects, Agile project methodologies have pushed the boundaries of what it means to manage a project and be part of a project. Even further, agile leadership has become a near-standard for managers across the globe.   Let’s take a…

here
for you

We’d love to learn more about your translation and localization needs.